
Fotoware Alto (Content Platform) Consistent content delivery at scale
A technically advanced Digital Asset Management solution for seamless content delivery and data automation.
- check Headless capabilities
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A DAM built for data - with headless capabilities
Fotoware Alto is the engine of your content ecosystem, placing data at the core to power precision, structure, and scale - ensuring quick tagging, controlled vocabularies, and a structured system where relationships between content and data are thoroughly mapped.
Data at the core - powering precision and scalability
Fotoware Alto organizes content through structured metadata, not messy folders - ensuring every file is automatically tagged, connected, and ready to flow across your ecosystem with precision.

Organized, context-rich data for maximum efficiency
No matter the format or complexity, Fotoware Alto keeps your content data organized, structured and connected. Related items are grouped intelligently, helping users find context while browsing, improvinged performance. Expand your data models with schema.org support and add adaptive metadata layers to enrich each content item with relevant, extensive information - boosting discoverability and efficiency at scale.

Effortless content delivery across all channels
Deliver content seamlessly to your audiences via existing connectors to other systems, tailored portals or your own integrations. Fotoware Alto connects to a wide range of third-party systems, ensuring a seamless flow of content and data across your most important systems. With a unified API and CDN-caching, you’re sure to always have content items available on the right platforms and channels. Integrate with your CMS, brand management tools, PIMs, or other systems with Fotoware Alto as the base for all your assets.

Complete control of content lifecycles and rights
Make your content items available to the right people and channels, at the right time, depending on their lifecycle stage and licensing rights. Thanks to customizable business rules, Fotoware Alto enables organizations to automatically publish, revoke, and adjust access rights to content items depending on their data, offering system administrators full control over millions of assets – all from one platform.

"Before linking our CMS to Fotoware Alto, we were managing, storing, and paying for our assets twice, leading to more errors and an increase of cost. Now we have one set of assets, all in one place."
Powerful features for smart, seamless content delivery
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Extensive REST API
Connect to your favorite tools with the comprehensive REST API, extending full DAM capabilities to your other systems to streamline workflows and boost productivity.
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FTP upload
Upload files directly from FTP-enabled servers and devices such as digital cameras - streamlining ingestion from capture to workflow.
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Business rules
Automate actions and ensure consistent workflows with rule-based logic triggered by metadata, content status or user roles - ensuring every asset follows the right path, without manual oversight.
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Auto-tagging with AI
Save time and eliminate manual work with AI-powered metadata tagging. Automatically assign keywords, descriptions, and metadata to your files based on your content, making organization effortless.
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CDN-caching
Accelerate media delivery and scale effortlessly with built-in CDN caching. Reduce load times, keep visual assets always up to date, and handle high traffic without straining your infrastructure.
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Guest portal
Share selected content collections with external users - securely and at scale. Whether sharing directly from the platform or via third-party solutions like Smint.io, you provide controlled access to media without complexity.
Flexible for every use case - now and ahead
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Omnichannel Content Delivery
Upload once, publish everywhere. Make files seamlessly available on other channels and platforms - in the right renditions, at the right time - with all your content in the same place.
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Managing cultural heritage
Keep track of millions of content items and map them with complex data structures. Automatically populate data from your collection management system or information lists.
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Master Data Management
Build advanced data sets and automatically populate content items with tailor-made business rules.
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Product Data Management
Streamline time-to-market and reduce digital waste by managing all product and campaign images from a headless base – seamlessly integrated with your PIM, CMS, e-commerce tool, and more.
Trusted by
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Bystronic uses Fotoware Alto to power brand consistency across 40+ global locations with structured metadata, smart integrations, and centralized content control.
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Product Content Management
How Kermi integrated PIM and DAM to deliver seamless product content across channels
By connecting product data and assets using Fotoware Alto, Kermi streamlines workflows, cuts manual effort, and keeps every channel perfectly on-brand.
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GLAMs
Preserving cultural heritage through smart DAM integration
LIECHTENSTEIN. The Princely Collections uses Fotoware’s Content Platform and MuseumPlus to manage, preserve, and provide access to 500 years of art.
Get a custom quote
With a pricing model designed for growth, you get a powerful DAM solution that evolves with you. Tell us about your requirements, and we’ll tailor a solution that supports your scale, flexibility, and integration goals.
Frequently asked questions
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Fotoware Alto is the ideal tool for organizations with complex content management needs. It’s a popular software across industries, and thanks to the advanced API capabilities, it integrates seamlessly into the existing tech-stack.
Typically, organizations with vast amounts of content items and data benefit from Fotoware Alto, as it’s proven to be particularly effective in managing and updating metadata – with each data value added only once.
Fotoware Alto is also configured with content delivery in mind, including focal point editors, CDN-powered integrations and headless capabilities. This makes it an ideal tool for organizations with high volumes of visual elements to distribute online.
Since Fotoware Alto is built around data structures, with an API-first approach, setting it up and maintaining the system usually requires some development resources. At Fotoware, we have several such resources available and can help you with such processes.
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Fotoware Alto is the new name for Picturepark Content Platform.
It’s the same product - a DAM and a content platform - just with a new name.
After Fotoware acquired Picturepark, the name “Picturepark” is gradually being phased out.
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Content Delivery Network (CDN) is a network of servers and data centers enabling shorter loading time for data-heavy applications.
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The REST API allows you to connect the Content Platform with third-party applications, such as Content Management Systems (CMS), design tools, brand portals, and more. Once connected, your files are always accessible no matter the system, and duplicates are avoided.
You can set pre-determined focal points within the Content Platform, allowing for successful resizing when needed.
The API also allow you to map data structures available in third party data management systems such as and Product Information Management Collection Management Systems, so that each data value only needs to be added once and will automatically update across channels – ensuring a single source of truth and full control of all content data.
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Relational metadata refers to metadata that connects. For example, if you have a picture taken of London, relational metadata may include tags like “UK”, “England”, and “Europe”.
You can develop a structure of metadata relations that fit your exact needs, and in this way make content optimization a faster and easier process, with an extensive and controlled vocabulary.
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Yes.
Even though Fotoware Alto is specialized in structured metadata, you can also add data directly to selected files, if system configurations allow for it.
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A headless base allows you to store all content items in one central platform, while at the same time presenting them in multiple variations across multiple platforms and channels.
This form of set-up is made possible through RESTful APIs and CDN-powered content delivery

Questions? Contact us today
Choosing the right DAM setup can be complex - we’re here to help. Our experts will walk you through the options, tailor recommendations to your workflows, and provide a clear cost estimate. No pressure, just answers.
Not ready to talk? Keep exploring.
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See how this museum streamlined its image management
Discover how the Museum of Rhode Island School of Design uses DAM to simplify metadata, speed up approvals, and preserve digital assets.