FTP upload - what it is and how it helps streamline content workflows

When time is of the essence, the process of transferring files from one unit to another can be frustrating. For this reason, many organizations rely on File Transfer Protocol (FTP) to efficiently transfer content without manual processes. In this article, we’ll cover some of the main benefits of FTP, explaining how it works to further enhance your content management.

FTP upload and DAM

In combination with a Digital Asset Management (DAM) system, FTP upload means a streamlined way of having your files uploaded to your shared organizing system. It's overall a faster and more reliable way of uploading files, such as images and documents.

You can establish an FTP connection between a folder of yours and your DAM to have your files uploaded efficiently and continuously. In addition, you can build metadata macros, to automatically add certain metadata upon upload.

Streamlining content workflows

With a quick configuration of the FTP connection, you can save a lot of time and the hassle of transferring and uploading files. You can also establish an automatic transfer request at a time interval, which will ensure that all the files uploaded to a specific folder on your computer are automatically uploaded to your DAM.

This way, you won’t have to worry about spending hours uploading all the pictures taken at your event, photoshoot, or any other activity generating large volumes of images.